@article{eage:/content/journals/0.3997/1365-2397.16.2.26148, author = "", title = "Wood Mackenzie celebrates 25 years of tracking the oil industry", journal= "First Break", year = "1998", volume = "16", number = "2", pages = "", doi = "https://doi.org/10.3997/1365-2397.16.2.26148", url = "https://www.earthdoc.org/content/journals/0.3997/1365-2397.16.2.26148", publisher = "European Association of Geoscientists & Engineers", issn = "1365-2397", type = "Journal Article", abstract = "David Morrison, chairman of Wood Mackenzie Consultants, tells First Break how the Edinburgh-based company was born in the North Sea oil and gas boom of the 1970s and has provided information and consultancy on oil and gas activity ever since with a continuously expanding global brief. Don't change a winning formula is the philosophy that has stood Wood Mackenzie in good stead. One of the most quoted energy industry consultancies, the company is this year celebrating a quarter century in the business. Chairman David Morrison insists that the style, format and approach of the company's trade mark reports have altered very little over the years. The coverage has expanded both geographically and in scope but the presentation remains much the same. Indicative of Wood Mackenzie's durability is that their combination of reports and consultancy services have survived a number of ownership changes, the latest being the company's imminent move from NatWest to Bankers Trust. The Wood Mackenzie reports began life in 1973, two years before Morrison joined the partnership of the Edinburghbased stockbroker (as it was then). He had left St Andrews University with a degree in applied maths and was set to become an airline pilot with British Airways. Ironically it was the oil crisis of the time that put paid to his flying career, not that he has ever regretted the change of direction. ", }