The data‐driven seismic value chain, providing a business context for the velocity issue

Effective communication between seismic specialists should be facilitated by a shared process model that can be used at different levels of abstraction. In this shared model the seismic work‐flow is presented as a value chain, showing the complex interrelationships between the broad range of specialized activities that are needed in today's practice. One of these activities is velocity estimation, providing the relationship between seismic time and geological depth. Excellence in the seismic value chain will depend on the quality of the specialized tools and skills (abilities) involved, as well as on the capability of the organization to combine these abilities in an integrated work‐flow to realize maximum value at the end of the chain.